UNISEX APPEAL - Perfect for anyone looking to elevate their hair game.
GENTLE FORMULA - No alcohol, peroxide, or ammonia for a damage-free dye.
COLOR THAT LASTS - Experience long-lasting, vibrant color that shines.
EASY APPLICATION - User-friendly liquid format for effortless application.
PROFESSIONAL QUALITY - Designed for salon use, ensuring top-tier results.
AdoreShining Semi Permanent Hair Colour in 30 Ginger offers a vibrant, long-lasting color without the harsh chemicals found in traditional dyes. With a gentle formula free from alcohol, peroxide, and ammonia, this product is perfect for professional salon use, ensuring stunning results for all hair types. Its compact size and easy application make it a must-have for anyone looking to refresh their look.
Specifications
Manufacturer
Adore
Package dimensions
13.7 x 4 x 3.8 centimetres
Package Weight
0.15 Kilograms
Item dimensions L x W x H
13 x 4 x 13 centimetres
Item weight
4 Ounces
Brand
Adore
Colour
Dark Brown
Format
Liquid
Volume
118 Millilitres
Speciality
Long Lasting
Target audience
Unisex
Item model number
AD-30
Product Dimensions
13 x 4 x 13 cm; 113.4 g
ASIN
B004M5SX7G
Have a Question? See What Others Asked
How long does the dye last if you wash your hair twice a week?
I have medium-ish brown hair. Will this product be noticeable or should I strip my hair colour first?
Is this a hair stain? A few people have recommended trying a hair stain rather than usual hair colour, it's just finding out which are stains
Are there any ways to speed up washing it out ? Can only have it in for 2 weeks due to school rules
Reviews
4.1
All from verified purchases
A**5
Lush, long lasting colour that pops
I’ve washed my hair only twice since getting it done but the colour hasn’t faded at all. Haven’t used is yet on grey hair but that’s my next experiment.Had so many compliments on my hair after getting it lightened professionally and the colour added.Love it and well worth the money
C**E
Superb
There are no words for how amazing this hair dye is! The colour is vibrant, it’s easy to apply, doesn’t stain anywhere near as much as other brands, it actually seems to straighten my curly hair and the shine is fantastic! I would say definitely apply to freshly bleached hair to get the most out of it. Superb!
J**E
It dyes everything
This dye left my hair in great condition. Lovely colour ( wild berry) only one problem is that the colour runs so bad and stains absolutely everything it comes into contact with. I though all the above, I do love the colour and the condition it left my hair... so Iprobably will buy it again! 🤦♀️
J**H
vibrant
Absolutely brilliant. Very vibrant and lasts a few weeks. A great little top up in between permanent dying
V**C
Avoid - 100% useless
Absolutely useless. I'm growing out my natural grey hair so have a light blonde on the ends. I applied exactly as described, left this on for the allotted time, and nothing. I redid it, leaving it on for 30 minutes, and nothing. Nothing. At. All. Absolute waste of money - don't bother!
A**O
Good, depending on your goal
Pros: If you want a product that will change your hair for a very short period of time or if you are curious to see how you'll look like before compromising with permanent color this is great. It smells like nothing and no damage is done.I didn't find difficult to apply, despite other comments here. It's more liquid than expected but I had no trouble at all.Cons: the undertone is so green that even on my dark brown hair the color 110 Darkest Brown showed some greenish tones when in the sunlight. If you have light brown/blonde hair prepare to turn into the Hulk. I didn't see any extra shine. It washes off quickly, I washed my hair for the first time and I can already see a lot of my natural color back. As I wasn't a big fan of the product I am actually happy about it. Obviously it doesn't cover any greys but you should know semi-permanent colors don't.... So if you are looking for a temporary change to have fun or assess how you'll look like is a good product. If you are looking for shine and to make your natural hair color more uniform I would say Glaze Super Color still wins.
R**S
Beautiful
Absolutely Great. I bought a dark purple hair wig and felt uncomfortable with it as there was no black in it so I bought this in Jet black for the roots and some wig tips to dye it. Now my wig is absolutely fabulous because it has turned from a dark purple wig to Midnight Purple wig. I'm very happy and will be buying more colours from here of needed. Quick delivery too.
A**S
Only True Semi Permanent I Use
I've been bleaching and using Adore dyes for about two years now, but I used to get them from another shop. I got them here because it was more convenient, though the price is slightly higher.I've never used this on unbleached hair, so I have no idea how well it sticks or how much colour it leaves. On bleached hair, it's amazing. The colour is always super vibrant. You may not always get the colour shown on the bottle, but that's more because of the base colour of the hair your dyeing over. I get very annoyed reading reviews from people who complain the colour wasn't the same on their hair. If your hair has yellow or orange tones in it, this will make the colour more peachy than the blue toned pink! I had this happen on my hair since it wasn't bleached perfectly evenly. Some strands are peachy. Same goes for if you dye over blue.The number one reason I prefer Adore dyes over others is that I can dilute it with conditioner and still get a lot of colour out of it. One bottle lasts me over ten applications. Currently my hair is a pastel purple and pink mix because I worked out it would be cheaper to buy two bottles, one pink and one blue, to make my own purple, rather than buying one bottle of purple. So you can mix these together to get an even greater range of shades. I'm never the same colour each month! The longer you leave it in, the brighter and more longer lasting the colour will be. This is true for unbleached hair as well. You don't have to worry about damage, this is like a conditioner that stains your hair. You do have to keep it moist though, so put a shower cap or plastic bag on top. I normally leave mine in for about an hour, but because of the pastels, I've only been leaving it in for about five minutes while showering and it still deposits colour, though it rinses out quicker.The second reason I love Adore dyes is that there is pretty much zero rub off. I can dye my hair, rinse, let it dry and not leave random colours all over my pillow. I don't worry about it running in the rain. I used to use Directions Plum and the rain made that run, it was very embarrassing.All in all, I really recommend this, it lasts for ages, smells great, excellent colour payoff and a wide range of colours.
Common Questions
Trustpilot
TrustScore 4.5 | 7,300+ reviews
Ali H.
Fast shipping and excellent packaging. The Leatherman tool feels very premium and sturdy.
1 day ago
Suresh K.
Very impressed with the quality and fast delivery. Will shop here again.
The 'directions' attribute can be obtained from the external information: 1. Shampoo your hair. 2. Dry your hair so that it is damp, not wet. 3. Apply the color directly to your hair, starting from the roots and working your way to the ends. 4. Ensure that all of your hair is saturated with the color. 5. Leave the color on for 15 minutes. 6. Rinse your hair thoroughly until the water runs clear. 7. Apply the conditioner provided in the package and leave it on for 2-3 minutes. 8. Rinse your hair thoroughly again.
Safety Warning
For external use only. This product must not be used on eyebrows or eyelashes, as it may cause blindness.If products gets into eyes, rinse immediately with water and call physician if irritation occurs. Do not use this product if scalp is irritated or injured. Test 48 hours prior to use of this product for allergies by applying a small amount to inside of elbow. Leave for 48 hours ,If redness, burning or itching occurs, do not use this product on your client. Use only asdirected and keep out of reach of children.
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Haven’t used is yet on grey hair but that’s my next experiment.Had so many compliments on my hair after getting it lightened professionally and the colour added.Love it and well worth the money"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"C***E"},"datePublished":"21 April 2025","name":"Superb","reviewBody":"There are no words for how amazing this hair dye is! The colour is vibrant, it’s easy to apply, doesn’t stain anywhere near as much as other brands, it actually seems to straighten my curly hair and the shine is fantastic! I would say definitely apply to freshly bleached hair to get the most out of it. Superb!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"4.0"},"author":{"@type":"Person","name":"J***E"},"datePublished":"31 January 2025","name":"It dyes everything","reviewBody":"This dye left my hair in great condition. Lovely colour ( wild berry) only one problem is that the colour runs so bad and stains absolutely everything it comes into contact with. I though all the above, I do love the colour and the condition it left my hair... so Iprobably will buy it again! 🤦♀️"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"J***H"},"datePublished":"7 May 2025","name":"vibrant","reviewBody":"Absolutely brilliant. Very vibrant and lasts a few weeks. A great little top up in between permanent dying"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"1.0"},"author":{"@type":"Person","name":"V***C"},"datePublished":"22 April 2025","name":"Avoid - 100% useless","reviewBody":"Absolutely useless. I'm growing out my natural grey hair so have a light blonde on the ends. I applied exactly as described, left this on for the allotted time, and nothing. I redid it, leaving it on for 30 minutes, and nothing. Nothing. At. All. Absolute waste of money - don't bother!"},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"3.0"},"author":{"@type":"Person","name":"A***O"},"datePublished":"21 June 2024","name":"Good, depending on your goal","reviewBody":"Pros: If you want a product that will change your hair for a very short period of time or if you are curious to see how you'll look like before compromising with permanent color this is great. It smells like nothing and no damage is done.I didn't find difficult to apply, despite other comments here. It's more liquid than expected but I had no trouble at all.Cons: the undertone is so green that even on my dark brown hair the color 110 Darkest Brown showed some greenish tones when in the sunlight. If you have light brown/blonde hair prepare to turn into the Hulk. I didn't see any extra shine. It washes off quickly, I washed my hair for the first time and I can already see a lot of my natural color back. As I wasn't a big fan of the product I am actually happy about it. Obviously it doesn't cover any greys but you should know semi-permanent colors don't.... So if you are looking for a temporary change to have fun or assess how you'll look like is a good product. If you are looking for shine and to make your natural hair color more uniform I would say Glaze Super Color still wins."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"R***S"},"datePublished":"17 April 2025","name":"Beautiful","reviewBody":"Absolutely Great. I bought a dark purple hair wig and felt uncomfortable with it as there was no black in it so I bought this in Jet black for the roots and some wig tips to dye it. Now my wig is absolutely fabulous because it has turned from a dark purple wig to Midnight Purple wig. I'm very happy and will be buying more colours from here of needed. Quick delivery too."},{"@type":"Review","reviewRating":{"@type":"Rating","ratingValue":"5.0"},"author":{"@type":"Person","name":"A***S"},"datePublished":"8 September 2016","name":"Only True Semi Permanent I Use","reviewBody":"I've been bleaching and using Adore dyes for about two years now, but I used to get them from another shop. I got them here because it was more convenient, though the price is slightly higher.I've never used this on unbleached hair, so I have no idea how well it sticks or how much colour it leaves. On bleached hair, it's amazing. The colour is always super vibrant. You may not always get the colour shown on the bottle, but that's more because of the base colour of the hair your dyeing over. I get very annoyed reading reviews from people who complain the colour wasn't the same on their hair. If your hair has yellow or orange tones in it, this will make the colour more peachy than the blue toned pink! I had this happen on my hair since it wasn't bleached perfectly evenly. Some strands are peachy. Same goes for if you dye over blue.The number one reason I prefer Adore dyes over others is that I can dilute it with conditioner and still get a lot of colour out of it. One bottle lasts me over ten applications. Currently my hair is a pastel purple and pink mix because I worked out it would be cheaper to buy two bottles, one pink and one blue, to make my own purple, rather than buying one bottle of purple. So you can mix these together to get an even greater range of shades. I'm never the same colour each month! The longer you leave it in, the brighter and more longer lasting the colour will be. This is true for unbleached hair as well. You don't have to worry about damage, this is like a conditioner that stains your hair. You do have to keep it moist though, so put a shower cap or plastic bag on top. I normally leave mine in for about an hour, but because of the pastels, I've only been leaving it in for about five minutes while showering and it still deposits colour, though it rinses out quicker.The second reason I love Adore dyes is that there is pretty much zero rub off. I can dye my hair, rinse, let it dry and not leave random colours all over my pillow. I don't worry about it running in the rain. I used to use Directions Plum and the rain made that run, it was very embarrassing.All in all, I really recommend this, it lasts for ages, smells great, excellent colour payoff and a wide range of colours."}],"aggregateRating":{"@type":"AggregateRating","ratingValue":4.125,"bestRating":5,"ratingCount":8}},{"@type":"FAQPage","mainEntity":[{"@type":"Question","name":"How long does the dye last if you wash your hair twice a week?","acceptedAnswer":{"@type":"Answer","text":"I wash my hair every second day and i get about 3 weeks before the dye starts to fade, my hair is also in very poor condition from bleaching, so the better condition your hair is in the longer it will last. Also it doesnt say on the bottle but if your hair hasnt been bleached the dye wont stick at all."}},{"@type":"Question","name":"I have medium-ish brown hair. Will this product be noticeable or should I strip my hair colour first?","acceptedAnswer":{"@type":"Answer","text":"It would be noticeable it’s a very strong red I used it on black hair"}},{"@type":"Question","name":"Is this a hair stain? A few people have recommended trying a hair stain rather than usual hair colour, it's just finding out which are stains","acceptedAnswer":{"@type":"Answer","text":"Nah, this isn't a hair stain. It washes out fairly easily. It's just that the colour is so intense it can stain the skin during dying your hair. :)"}},{"@type":"Question","name":"Are there any ways to speed up washing it out ? Can only have it in for 2 weeks due to school rules","acceptedAnswer":{"@type":"Answer","text":"use water as hot as you can bear it, sulphate shampoos to wash your hair. Crushed up vitamin C tablets mixed with Sulphate shampoo into a yoghurt consistency and left under a plastic bag for 30 minutes (minimum) lifts semi perm colour but also dries out your hair a bit so follow this with a good conditioner."}}]}]}