Jasberry - Organic Superfood Rice, Soft & Aromatic Whole Grain Purple Rice, High in Antioxidants, Non-GMO, Gluten-free, Easy to cook, Versatile USDA Certified Organic, Vegan (15 Oz Resealable Zip Bag)

This rice is very tasty and as it says, it's a super food. Very healthy as it raises your HDL and lowers your LDL, also helps regulate your blood sugar. Im definitely going to keep buying it and it's beautiful color looks great on your dinner table.

Although they are a bit pricey, this beautiful rice is an eye-opener. Okay, they're not bright purple – but I didn't really expect them to be. However, what I most certainly didn't expect was their unique taste. This is by far the most delicious rice I've ever eaten. You could steam a bowl of it and quite happily eat it on its own – without any salt or soy sauce even. Truly the lord of all rice.

This is an ideal rice: very, very healthy, very tasty, as it has a very nice plump grain which works well as a base for anything I've thrown at it. Read the label for all its merits in terms of nutrition and sustainability too. My fondness for brown rice has evaporated: it's THIS I LOVE!

I love this rice so much. It's full of flavour and easy to cook. The downside is way too expensive for 500g for family to buy. I will recommend it if one can afford it but will not be buying due to high price tag, but instead look for alternatives out there.

This rice is very nutritious and tasty. It doesn’t spike my blood sugar level which is a bonus and I have tried every type of rice - brown, white, basmati, wild, purple and even black. Finally I have found the healthiest rice to have with my lovely Thai meal.