ICONIC LONDON Underglow Blurring Primer | Blurs Imperfections and Gives Skin a Radiant Glow, Cruelty-Free, Vegan Makeup, 0.91 Fl oz

Third time ordering this product. I have sensitive skin and this is perfect for everyday use. It smells amazing and can be used as a foundation. I use it day to day without makeup to add a natural glow and filter to my face.

I received my first bottle as a gift and loved it so much that I purchased the second bottle. It goes on smoothly and feels like you don't have anything on your face. Love it.

I am always on the hunt for great primer. This is a luxury item and seems to be fairly great. I was able to procure a small sample once, and chose to purchase the full size after trying it and seeing all the ads for it. I have combination skin, and this product does not cause dryness or oiliness. It is very lightweight and thin. I can’t even tell I’ve got something on my face. It is not sticky and offers light coverage. It provides a silky soft feeling and is definitely easy to apply and smooth. No clogged pores either!Upon using this, I found that it creates a nice, soft underglow. It has a subtle shimmer that gives you more of that dewy, hydrated appearance, opposite of a matte primer. I noticed that it helped eliminate a lot of redness in my face, as well as helping to reduce my large pores and wrinkles. I guess those things all come with age, because I used to have great skin.In order for me to achieve that blurred, glowy look, I actually had to apply this product twice. Thankfully, it comes with a dropper so you do not waste product applying too much. After the first application, my skin didn’t really look any different, and there was no particular blurring effect anywhere on my face. Even so, it was still so lightweight. I also noticed that it didn’t really make too much of a difference in keeping my makeup longer, but it can be worn with or without makeup over top anyway. This primer doesn’t absorb immediately into skin. However, you are supposed to apply primer after your skincare routine letting that all dry completely first, and then you should wait approximately 10 minutes to apply makeup after using this or any primer to maintain the benefits of a primer. Another issue I noticed is that the product leaks through the dropper if it is not positioned upright every time. I also wish there were a couple shades to choose from. This one is very light but still doable. For $30, I feel that this could have a better formula as I had to apply it twice and still got the same results as more inexpensive primers, but I will absolutely use this Iconic London primer.

Amazing results with this! I don’t wear foundation but I love this. Very lightweight and nice blurring effect. On my 3rd bottle of it!

I love this primer. It is honestly the only one that I have come across that won’t let your makeup peel on top of it! I also have the pink and the bronze they have a little more pigmentation to them but I use them and mix with my concealer. I also use their setting spray! Another winner for sure!

It’s okay, but not my favorite. The texture feels nice, but I didn’t notice much blurring, and it didn’t help my makeup last longer. For the price, which isn’t bad, I expected better results than ones I can get for $10.

The product applies very smoothly and help blur out my wrinkles so they are less apparent with my full makeup regimen. The bottle is very sleek and the dropper makes it easy to apply only the amount you want, down to the exact drop. It’s not a bad thing but this has a little shimmer in it, so if you are looking for a matte primer, this wouldn’t be it. The shimmer is subtle and makes for beautiful dewey look!

This tool doesn't work. I bought it from reviews, but I didn't notice the difference with him or without him.