







💜 Shine bright, stay bold — own your purple power!
Schwarzkopf LIVE Urban Metallics Amethyst Chrome is a permanent, vegan hair dye delivering vibrant, fade-resistant metallic purple tones. Infused with a Metallic Shine Booster and coconut oil, it ensures long-lasting gloss and nourishment. Designed for dark blonde to medium brown hair, this silicone- and alcohol-free formula comes in eco-friendly recycled aluminum packaging, making it the perfect choice for trend-savvy, conscious professionals.























| ASIN | B0744GL9Z3 |
| ASIN | B0744GL9Z3 |
| Best Sellers Rank | 6 in Beauty ( See Top 100 in Beauty ) 7 in Semi-Permanent Hair Colour |
| Brand | LIVE |
| Colour | Amethyst Chrome |
| Country of origin | United Kingdom |
| Customer Reviews | 4.4 4.4 out of 5 stars (14,391) |
| Customer reviews | 4.4 4.4 out of 5 stars (14,391) |
| Date First Available | 20 July 2017 |
| Delivery information | We cannot deliver certain products outside mainland UK ( Details ). We will only be able to confirm if this product can be delivered to your chosen address when you enter your delivery address at checkout. |
| Format | Cream |
| Is discontinued by manufacturer | No |
| Item dimensions L x W x H | 5.8 x 9 x 16.6 centimetres |
| Item model number | 4076790 |
| Item model number | 4076790 |
| Item weight | 0.1 Kilograms |
| Language | English |
| Language | English |
| Manufacturer | Henkel Ltd |
| Manufacturer | Henkel Ltd |
| Package Weight | 0.19 Kilograms |
| Package dimensions | 16.9 x 9.2 x 6.2 centimetres |
| Product Dimensions | 5.8 x 9 x 16.6 cm; 100 g |
| Product Dimensions | 5.8 x 9 x 16.6 cm; 100 g |
| Speciality | Natural |
| Volume | 0.1 Millilitres |
S**R
Long lasting colour
Used this colour for many years. It’s easy to apply, the colour stays vibrant and only ever needs reapplying when the roots grow out.
Y**E
perfect
great hair dye this is my 3rd order, great colour, great coverage and an even better price!
M**E
Fantastic colour
Fantastic hair dye. I have used this for over three years now. The colour is fantastic, covers well and really only needs 20 minutes to work.
N**4
Great colour
Good colour and lasts long time
R**R
Lovely colour but not great on greys
This hair dye is a really nice colour and very easy to apply, which makes the process simple and fuss-free. The quality is good and the end result looks lovely. However, it’s not very effective on grey hair, as a few greys nearly always get missed. It’s also worth being careful if you have a sore, sensitive, or dry scalp, as it can irritate and sting. Overall, I would still recommend it for the colour and ease of use, just with those points in mind.
S**N
Superb product.
Have used this dye for years never any problems, superb colour even the grey & leaves hair looking healhy with a lovely shine.
L**A
Great colour
Wow what a great product! Colour is fantastic just like the box, quite dark on my hair but has a lovely shine My hair is shoulder length and two boxes were more than enough
K**Y
Vibrant colour that looks so shiny
It was such a lovely vibrant colour. It does fade a bit after say 10 washes depending on what shampoo you use. It was easy enough to put on and didn't drip. The smell was okay too. Everyone commented on how shiny my hair was.
S**E
Mes racines sont devenue blonde alors que je suis brune a la base. En vérifiant la boîte (apres la pose) j'ai reçus 2 boîte périmée. Moi qui voulais refaire mes racine bin c'est rater j'ai juste jetter de l'argent par la fenêtre
V**N
Exactly what I was looking for and it arrived on time
S**A
Vibrante anche con ricrescita
A**7
My hair was an ombre from black on top to auburn at the ends when I dyed it. I wanted to dye the ends of my hair to make it an ombre to purple instead of auburn and I did get dye on the black parts of my hair and it didn't add any kind of highlights to it which is fine. I knew it was going to make the lighter parts of my hair darker so that wasn't a surprise. The color wasn't a super bright or bold purple but I wasn't expecting it to be since my hair was dark when I dyed it. The color did come out exactly as I thought it would. It looked like a dark plum color indoors and looked like a nice bright red-violet in the sunlight. The conditioner that came with the dye was amazing. My hair was so brittle and dry from being bleached and the conditioner made it feel like it was never bleached. When I was dying my hair, I did get some dye on the sink and floor but I wiped it up once I was done with my hair and there were no stains. All in all, I'd say it came out exactly as I thought it would and it was what I wanted so I'm happy.
Y**E
Joli rendu
Trustpilot
2 months ago
3 weeks ago