Schwarzkopf LIVE Colour + Lift Ultra Violet Permanent Hair Dye L76, Vibrant Purple Hair Dye Lightens Up To 3 Levels, Long Lasting Hair Colour with Built-In Lightener

This is my go to hair dye and has been for years and years. Live XL has always been a great hair dye for me, I’ve used several shades however amethyst chrome is the best colour I’ve tried when it comes to purple hair colour. I usually buy these in home bargains as they are cheaper in there but sometimes they can be out of stock so when I saw these on here for the same price as home bargains I just had to grab a box. I am looking forward to redoing my hair. I find a box does my hair fine and mines rather long and below my shoulders. I dye my hair once a month with this brand which isn’t too bad for the price and the colour. I have stuck with this shade for around 4 years now and it’s by far my favourite colour. Highly recommend!! Best purple I’ve tried! 💜

Such a beautiful dark plum colour, which fades to a deep red/burgundy. The colour is most vibrant for about 2-3 weeks. It left my hair feeling really soft and was so easy to use!! The conditioner is also lovely. It didn't feel damaging at all. Very cheap and my favourite hair dye by far!!1st pic: my hair before dying2nd pic: my hair after dying3rd pic: two weeks after dying

Great product to use for vibrant colouring, lasts well i use this rather than a visit to the hairdresser

died my hair like a month ago and it’s still very black

The colours great and love the conditioner but it doesn’t last very long, a few weeks and it’s already starting to fade. Is also one of the harder brands to get off your skin.

Easy to use, love the colour

So thought I’d write a review as usually hair dyes never come out the way they should do on me, so after using the live ultra violet which didn’t work at all, I had bright pink red roots and black ends I used a colour remover to remove it and start again, I had used semi permanent dye and my hair was starting to look a bit blah, so tried this as I wanted a proper purple and even though it’s really dark as dyes usually end up darker on me anyway but I’m happy with the colour and will look lovely once faded, looks much better than how my hair looked before!

this hair dye is quite good. it’s very good coverage and doesn’t fade or wash out quickly. i died my hair 3 weeks ago from light blonde, to this, hoping it would be a dark blue.. however, it just stays black. i don’t recommend if you want your hair literally dark blue. but it’s a good alternative for if you want a very dark, black colour! it looks slightly blue in the light though, i will give them that. it’s easy to apply though, instructions are clear.