Mascara (Black), Natural, Paraben Free, Vegan, Gluten free, Cruelty free, No GMO, Voluminous full lashes, Non flaky, Water resistant, 0.25 Fl Oz.

Lovely product. Defines lashes elegantly and naturally. My lashes always grow and improve in length and thickness when I use this product. Not sure which ingredient, but this is better than a serum. So, two products in one!And I love love love that it comes off easily when I want it to, but not when I don’t.

I bought this mascara a couple of months ago and wanted to use it for a while before giving a review. I absolutely love it! I was expecting it to start getting 'gloopy' after a while, but it's the same creamy formula the day I opened it. It does not flake off, smudge off, or come off in general unless I rub my eyes from tiredness at the end of the day and forget I've not taken it off yet! ;-) The mascara goes on smoothly and yes it does dry quickly. I've not found it to be a problem for me, as I tend to get all I want on my lashes with just one application. I start at the bottom of my lashes and wiggle the brush toward the ends a section at a time. It dries and I don't worry about it for the rest of the day. Super nice, better than some other high-end mascaras I have tried. And it is all natural!! Win, Win!

I have been using and trying various brands of mascaras seemingly forever. I have bought the cheap and the expensive, but after discovering severe intolerances to grains and grasses, I switched to gluten free cosmetics. I have liked mascara forever and it is the one thing that my pale eyelashes and I require to have a happy face day. This mascara glides on very easily, and two coats later I am ready to face the day. I have loved a lot of mascaras and hated an equal number, but this one is firmly in the love column, at the top of the list. No smearing, no flaking, no itchy watery eyes, and no big price tag. The price is really good for any quality product, but it is especially good for gluten free, where onerous pricing is the rule and not a rarity. I can buy two tubes of this versus the one tube of other brands that I have tried, and my eyes and credit card both love it. I am also a fan of their dual foundation powder and blush, but that's for another day and another review. This is the mascara that I have always looked for and I finally found it. It won't change the world or make everything peaceful and wonderful, but it will make me happy to wear it, and it will make my eyelashes and eyes very happy. That's what I wanted and that's what I got. Thank you Gabriel. This is a home run.

This is a wonderful natural look mascara. I'm not big on the fake long spidery mascara look. I prefer more subtle enhancement, browns rather than jet black, a softer look. If that's your jam too, this product delivers! It's a medium-dark brown, smooth formula, not too clumpy, good staying power throughout the day. You can double coat for a more dramatic look but one coat does the trick. It has a pretty decent brush but still requires a separate comb through between coats. Pic included for reference, mascara only on top lashes.

Pros: Natural ingredients, not tested on animals, etc. Looks pretty good once you get it on. Doesn't cause irritation. Washes off very easily.Cons: Very sticky and messy - hard to control it going on, gets all over. I end up with gross black eye "boogers" in the corners of my eyes - thinking this is from it flaking off and my eyes flushing out the pieces, this problem alone has made this a no go for me but I know everyone's eyes are different.

Worst mascara I've ever used. It took like 6 coats to do anything and still didn't provide what I would consider normal coverage. Didn't look like I had mascara on at all. Very strange.

I've been wearing this mascara for a couple of weeks now, and I am happy to give it five stars. I have tried SO many natural mascaras -even small batch home-grown stuff found from the weird hippie recesses of the internet. This is my new favourite. I have worn it on long bike rides, to dance class, through a whole day of work in my dusty place of employment which usually makes my eyes water...and I have not had a single raccoon experience. However, the true test came two days ago, when I burst into a torrent of tears (...making a wrong turn in horrible traffic is stressful), and I did not have streams of brown down my cheeks. Additionally, this mascara does not burn the eyes or have any weird scent when applying. I had almost come to the point of accepting that I would just have to get used to daily raccoon eyes if I wanted an extremely limited-ingredient mascara. I am so relieved that I finally tried this brand, and it is at a relatively moderate price point for quality mascara. There is definitely cheaper out there -I've tried it, but the gain in cost has always meant a loss in quality. This one is worth the few extra dollars for me, and if it does not degrade as time goes, I will definitely purchase again.

I really like this mascara. I've been using it for four months now. It does not burn my eyes, and I've even accidentally touched my eye with the wand. I didn't get the "squash my eyelids together and smear mascara all over myself" reaction like with other mascaras. I've read reviews that say it's hard to apply. I have not found that to be the case. I start on the outer half of my lashes and apply the mascara without worrying how much coverage they are receiving. I then move to the inner half of my lashes on the same eye and follow the same procedure. I move back out to the outer half of the same eye and apply a second coat. This seems to allow just enough drying time to make the second coat show up significantly. I then complete the inner half second coat the same way. I have found that if I do the first coat on both eyes before starting a second coat, the first eye has dried too much. The second coat then looks more clumpy or "eyelashes stuck together like thick spikes".