NLP at Work, 4th Edition: The Difference that Makes the Difference Paperback – November 17, 2020

So when I was in highschool I got interested in NLP because I saw Derren Brown do some mental magic stuff on YouTube and I was instantly hooked. I picked up this book, probably from a Barns and Noble and read the whole thing very quickly. Now this was at least 11 years ago. I ended up letting a friend borrow it and haven't seen ever since then. But there are a few concepts I learned in this book that served me well which stuck all this time. Presupposition, Focusing on what you want (Look up, vs don't look down), and stories. Now that I'm in sales I decided to look for this book and get a fresh look at what Sue taught since the previous book. I'm specifically interested in seeing how I can control the context within which someone views the services I'm selling and I'm sure I'll get some solid ideas here. The biggest realization I had when I read this for the first time was that NLP is a study of how to communicate more effectively with people by understand how the mind processes what is said and how it is said.

tough read...pretty in depth...needed to re read chapters before moving on to the next to get the concept but definitely interesting material.

Purchased for my boss

Well written, thought-through, pedagogic, relevant and inspiring. A great map reference for communication with yourself and others! A great choice before, during and after NLP training and practise.

Love Sue Knight only wish she had used a woman to narrate. Narrator is fine but some parts are strange re husband... I have the audio and the book.

Very clear explanation and example , NLP interested must read.

Best book in the world!

The concept of neuro-linguistic programming is important and useful. The explanation makes this very complex subject accessible (hence a second star). Unfortunately, this reads like a textbook.