THE REAL DEAL: A No-BS Guide to Mastering Software Sales

I was fortunate enough to be gifted a pre-release copy of this book and have found myself referencing it often. I pivoted my own career into sales relatively recently and found this to be an extremely helpful refresher. Many sales books are dated or do not zone in on the unique parts of the SaaS sales world. Jensen's book gives tailored advice that have been tested daily in the SaaS environment. I found the tactics on how to structure the sales cycle to be a great guidepost for when deals feel a bit off the rails. In many SaaS selling environments, processes and call structure isn't perfectly defined. The author's approach gives you both a useful framework to operate within while allowing room for nuance and freedom to operate. I would recommend it to anyone pivoting their career to software sales or looking to define their approach further.

Great read for anyone in their sales career! Wayne Jensen mixes entry-level insights with pro tips that even seasoned veterans will find invaluable. Practical, direct, and packed with strategies you can use right away.

I was an early pre-order and reviewer, so I got a jump start and already read the book before launch! I love how direct and straightforward the processes and direction are. No fluff or buzz words or overly polished industry-approved BS. Concise and fairly quick read. Very helpful even outside of software sales specifically. Definatley some gems!

Extremely insightful and very applicable to the modern software sales rep. After reading it the first time, I found it easy to refer back to as a quick refresher and picked up something new each time.

This is a must read book if you're serious about leveling up! Highly recommended.