---
product_id: 6956818
title: "Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet"
brand: "wilton"
price: "2172 Ft"
currency: HUF
in_stock: true
reviews_count: 13
category: "Wilton"
url: https://www.desertcart.hu/products/6956818-wilton-gel-food-coloring-highly-concentrated-gel-based-icing-color
store_origin: HU
region: Hungary
---

# Highly concentrated gel color Perfect for frosting & fondant Won't alter texture or consistency Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet

**Brand:** wilton
**Price:** 2172 Ft
**Availability:** ✅ In Stock

## Summary

> 💜 Elevate your bake game with bold violet vibes that demand attention!

## Quick Answers

- **What is this?** Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet by wilton
- **How much does it cost?** 2172 Ft with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.hu](https://www.desertcart.hu/products/6956818-wilton-gel-food-coloring-highly-concentrated-gel-based-icing-color)

## Best For

- wilton enthusiasts

## Why This Product

- Trusted wilton brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Custom Color Creation:** Mix with other Wilton gels to craft your signature shade effortlessly.
- • **Texture-Perfect Formula:** Gel-based color blends seamlessly without thinning your batter or icing.
- • **Vibrant, Long-Lasting Hue:** Achieve deep violet shades with just a tiny dab—no fading, no streaks.
- • **Versatile Decorating Power:** Ideal for buttercream, fondant, royal icing, cake batter, and dough.
- • **Pro-Level Results Every Time:** Consistent, rich color that stays true after setting—impress your guests and followers.

## Overview

Wilton Gel Food Coloring in Violet delivers a highly concentrated, gel-based formula that infuses vibrant, blendable color into frostings, fondants, batters, and doughs without compromising texture. Perfect for professional-quality cake decorating, this 1 oz. bottle offers precise control for custom shades and long-lasting, streak-free results.

## Description

This gel-based violet icing color gives you bright, rich color that won't ever change the consistency of your cake batter, buttercream or royal icing. You can also use it to tint white fondant and gum paste. Mix this gel food coloring with other icing colors to create a shade that's all your own.

Review: Deep, vibrant green with smooth blending - I used this green gel icing color for frosting, and the result was exactly what I hoped for. The pigment is strong, so only a tiny amount was needed to achieve a bold and vibrant green. It mixes into buttercream smoothly without changing the texture, and there was no streaking or separation while piping. The color stays rich even after the frosting sets, which makes the finished cake look polished and professional. Compared to liquid food coloring, this gel has much better control and intensity, making it easy to build up the exact shade you want. Reliable, vivid, and easy to work with. Great for holiday baking or any cake that needs a clean, strong green color.
Review: ⭐⭐⭐⭐⭐ Vibrant, rich purple every time! - I absolutely love the Wilton gel food color in purple! It delivers a deep, vibrant color with just a tiny amount — perfect for icing, macarons, and fondant. Unlike liquid dyes, it doesn’t water down the consistency, which is a huge plus when decorating. The purple shade is exactly what I was looking for — bold, true to color, and easy to adjust for lighter or darker tones. It mixes evenly without streaks, and a little really goes a long way. If you're decorating cakes or cookies and want professional-looking results, this is a must-have in your toolkit. Highly recommended!

## Features

- Includes a 1oz. food coloring bottle
- Add rich, concentrated color to buttercream, fondant, royal icing, cake batter, cookie dough, and more without altering texture.
- A little goes a long way! Use a toothpick to add small amounts for soft pastels or mix more for deep, saturated violet hues.
- Add a rich purple touch to cupcakes, ombre cakes, and galaxy-themed treats. Great for birthday parties, Halloween, and whimsical celebrations.
- This gel-based food dye mixes easily into icing, dough, and batter without making them runny. Use alone or combine with other Wilton gel colors for custom shades.
- Made in a facility that also processes: Fish, Milk, Peanuts, Sesame, Shellfish, Soy, Tree Nuts and Wheat. Contains: Sulfites.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN  | B0042QKZNK |
| Best Sellers Rank | #24,285 in Grocery & Gourmet Food ( See Top 100 in Grocery & Gourmet Food ) #119 in Food Coloring |
| Customer Reviews | 4.6 4.6 out of 5 stars (5,836) |
| Is Discontinued By Manufacturer  | No |
| Item model number  | 610-604 |
| Manufacturer  | Wilton |
| Product Dimensions  | 1.02 x 10.76 x 17.8 inches; 0.16 ounces |
| UPC  | 070896066046 |
| Units  | 1 Fluid Ounces |

## Product Details

- **Brand:** Wilton
- **Color:** Violet
- **Item Form:** Gel
- **Item Weight:** 0.01 Pounds
- **Liquid Volume:** 28 Milliliters

## Images

![Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet - Image 1](https://m.media-amazon.com/images/I/41qzfwFEDbL.jpg)
![Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet - Image 2](https://m.media-amazon.com/images/I/41rkBd2Td5L.jpg)
![Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet - Image 3](https://m.media-amazon.com/images/I/51LvjLXm8jL.jpg)
![Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet - Image 4](https://m.media-amazon.com/images/I/51MnLUI3bVL.jpg)
![Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet - Image 5](https://m.media-amazon.com/images/I/51Y4limvEWL.jpg)

## Available Options

This product comes in different **Color** options.

## Questions & Answers

**Q: Why has the price tripled since two days ago? Was 2.39$ crooks**
A: Not sure but prices fluctuate and go on sale regularly. Also you have to keep in mind it may cost the seller more to mail or it may cost more for the seller to stock. This pandemic is the caused.

**Q: Can this be used in Castile soap?**
A: We have not tested this product in that way

**Q: Has anyone tried or know if this works for candied items?**
A: This would work for candied items!

**Q: Can these be used in an airbrush?**
A: If you use alcohol, like bourbon or real vanilla, not artificial, you should be able to use it in an airbrush just fine.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Deep, vibrant green with smooth blending
*by D***G on November 11, 2025*

I used this green gel icing color for frosting, and the result was exactly what I hoped for. The pigment is strong, so only a tiny amount was needed to achieve a bold and vibrant green. It mixes into buttercream smoothly without changing the texture, and there was no streaking or separation while piping. The color stays rich even after the frosting sets, which makes the finished cake look polished and professional. Compared to liquid food coloring, this gel has much better control and intensity, making it easy to build up the exact shade you want. Reliable, vivid, and easy to work with. Great for holiday baking or any cake that needs a clean, strong green color.

### ⭐⭐⭐⭐⭐ ⭐⭐⭐⭐⭐ Vibrant, rich purple every time!
*by A***N on July 20, 2025*

I absolutely love the Wilton gel food color in purple! It delivers a deep, vibrant color with just a tiny amount — perfect for icing, macarons, and fondant. Unlike liquid dyes, it doesn’t water down the consistency, which is a huge plus when decorating. The purple shade is exactly what I was looking for — bold, true to color, and easy to adjust for lighter or darker tones. It mixes evenly without streaks, and a little really goes a long way. If you're decorating cakes or cookies and want professional-looking results, this is a must-have in your toolkit. Highly recommended!

### ⭐⭐⭐⭐⭐ Very potent. Don't know if it'll stain clothes.
*by I***X on August 7, 2025*

Quality icing that let me color my stews and curries. It needs a lot to make it a bright color, but I've yet to use it on a white sauced base. You can start off small projects with just a dot and a tooth pick. It will leave a mark on your skin, at least for a while. It did not mess up the flavors when used.

## Frequently Bought Together

- Wilton Gel Food Coloring, Highly Concentrated Gel-Based Icing Color for Frosting, Fondant, Batter & Dough, Vibrant & Blendable Cake Decorating Dye, 1 oz., Violet
- Wilton Icing Colors, 1-Ounce, Delphinium Blue
- Wilton Christmas X-Mas Icing Color

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*Product available on Desertcart Hungary*
*Store origin: HU*
*Last updated: 2026-03-05*