L’Oréal Excel Hicolor HiLights Magenta

I have dark black Indian hair and this is the only dye so far that has worked, it creates a beautiful vampy burgundy/red and the parts of my hair that have been bleached or are thinner have more of a deep pink hue. I only ever use it with 20% developer if anyone is wondering. And leave for 30mims xx

Beautiful color ! I used 20% developer with this and it came out beautifully. I was really surprised by the outcome. And it didn’t stain my scalp as you can see on the photos . I will keep using this instead of bleaching my roots. Very satisfied with the product 🩷

Its really good, gives brilliant coverage and intense colour

Colour stain is okay however it depends on your hair colour. Please keep in mind that this is red so it will bleed every single time you wash your hair or put water on it.

This produces very professional highlights,and the colour is vibrant and bright,i didnt use it directly on the roots though i using two or three inches away from the Roots then ok as worried about allergic reaction on scalp with hair colours,as some have allergies,though the colour was vibrant and even.

Great! Thank you.

Good product, does not completely cover black hair but it does a decent job. Kind to hair, no breakage and does not bleed like other dyes.

Works great, i have dark brown hair which ive used box dye for years and this still lifts using 30vol, i did need to buy 3 as i have long hair, best dye to go red without using bleach, highly recommend, i normally put a crazy color on after if i want a brighter red or to keep the colour vibrant after washing, on its own it doesn’t bleed red either