Generic Value Products Conditioning Purple Shampoo, Tones Down Brassiness, Brightens and Refreshes Faded Highlights, Removes Yellow Tones, 33.8 Oz

This product works great. I use it twice a week and it will keep blonde beautiful until I can get to the salon.

I have very platinum highlights in my hair. The shampoo with conditioner is great. Most of the purple shampoo are extremely drying. This one with an added touch of conditioner helps tremendously on over bleached processed hair. I still use more conditioner after but it for sure helps with the first step. You can also use it to tone your hair but be careful. It’s very purple and you will get much more of a gray tent if you do that. But for the money, it’s a really good purple shampoo.

So far so good. They have don’t seem to sell the large bottle of clairol with the pump anymore, so just pup my last pump on this. Works well.

I have used this shampoo for a long time to keep the yellow tones out of my white hair-ny husband too. We both like it and it does an excellent job of maintaining the whiteness and alleviating any yellow or brassy tones. When shipped, the bottle is wrapped in plastic, thankfully, because it usually dribbles some shampoo out. If the top on it was checked prior to shipment this problem could be eliminated. Otherwise, a good value product that works well.

Works perfectly to take yellow out of silver/ gray hair . Priced way below salon prices . Will keep buying as needed

I’ve bought Aveda products for years- they have become too expensive so I purchased this line- love it!!

Good product

Generous amount works well with white and gray hair! My hair is down to middle of my back, 3 pumps is all the shampoo I need for lots of suds and a good cleaning! No red highlights at all!